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1st Advanced Cable North America conference connects over 160 key industry leaders


Published: - 12/03/2018 Author: Scaccabarozzi, Ed. Staff
1st Advanced Cable North America conference connects over 160 key industry leaders

Integer Research is delighted to announce the inaugural Advanced Cable North America 2018 successfully attracted over 160 attendees from 95 companies to the Hyatt Regency Atlanta, GA on February 26 -28. The delegates discussed the latest strategies, technologies and innovation in the North American wire and cable industry and left the event more informed and better connected. Feedback was overwhelmingly positive and plans for Advanced Cable North America 2019 are already underway.

Integer is proud to support this valued industry by providing the right platforms and services your business relies on to grow and navigate the market.

Conference Overview

Day 1 – Reception and Gala Dinner
Supported by the conference’s Diamond Sponsor, Southwire, the Gala Dinner was held at the Georgia Aquarium, one of Atlanta’s most iconic landmarks, on the first day of the conference. The event began with a champagne reception, followed by a 3-course dinner.



Day 2 – Conference Sessions
North America Cable Market Outlook
The conference started with an opening address delivered by Philip Radbourne, Director, Integer Research. Radbourne welcomed all attendees and shared Integer Research’s views of trends in global manufacturing sector and forecast of strong growth in North America’s wire and cable industry.
Rich Stinson, President and CEO, Southwire then joined the keynote session. Stinson presented on emerging challenges and opportunities facing by the North American able market. Despite that cable demand will increase due to new technology innovation in energy, connectivity and infrastructure sector, the cable industry itself will have to tackle challenges including lack of skilled workforce, labor constraints and aging population.


    (Rich Stinson, CEO, Southwire)

The keynote session was completed by a leadership panel joined byincluding Tom Doring, EVP, Southwire, Steven Vermeulen, EVP, Nexans Americas, Brad Johnson, President, Superior Essex – Communications, William Reichert, President, Champlain Cable and David Suszko, Global Strategic Marketing Manager, Dow Chemical. These industry thought leaders shared their views via an extensive Q&A on the current status of the industry and prospects for new market opportunities. All leaders expressed confidence in growth outlook for 2018, however, talent acquisition, transport and distribution and end-use technology upgrades are among major concerns.

      
     (from the left going clockwise: Philip Radbourne, Brad Johnson, Tom Doring, Steven Vermeulen, William,
     Reichert, David Suszko)


Policy Trends and New Opportunities
Following the keynote session, Patrick Hughes, Senior Director, NEMA took the stage and presented recent policy changes affecting the North American electrical infrastructure and their impacts. Hughes went through major policies announced by the new administration and explained the political outlook for 2018/2019.

Mark Agnew, Senior Director, EEI continued the session by discussing developments and transformation in the US energy industry. Agnew pointed out smarter, cleaner energy grid has been attracting massive investment from the US utility industry and more to expect during the modernization process of US energy infrastructure.



Regulatory Compliance and Quality Improvement
The morning session was completed by two more presentations, respectively delivered by Samuel Friedman, Director, General Cable and Brent Richardson, Marketing Development Manager, Dow Chemical. Friedman gave an insightful presentation on new changes in the US National Electrical Code and explained the potential impacts on cables and assemblies. Richardson then showcased their enhanced cable system solutions and introduced high quality insulation compounds for longer product life and more reliable performance. 

Renewable Energy Supply and Transmission
Veronique Stappers, Strategic Marketing Director, Nexans began the afternoon session with a presentation introducing cost-effective methods in engineering, installation and cable system optimization for windfarm plant construction, which could make wind farm projects more competitive with no compromise on performance. Mikael Wennerberg, VP, NKT Cables Group then addressed advanced cable solution for offshore wind and interconnector segments. Wennerberg shared a few cases of offshore wind HDVC cable system planning and design as well as experience and lessons in project execution. The last presentation of the session was presented by Jeremy Featherstone, Product Development Director, JDR Cable Systems. The growth of offshore wind energy cables looks promising in Europe and Featherstone expected to see higher voltage cables being used and increasing number of standards.

Data Communication and Connectivity
The day was completed with a session touched on optical fiber solutions for data center infrastructure. Brian Ensign, VP, Superior Essex led the session and outlined key trends and drivers of data center design. Higher performance fiber optic cabling and connectivity systems will be required to accommodate new requirements in data center network. Chris Glaz, Technical Manager, Huber Suhner further addressed the changes in data center applications and showcased integrated fiber optic solutions for future data center infrastructure.

Evening Networking Event
The Evening Networking Event was held at the College Football Hall of Fame, with support from the Evening Networking Sponsor, Superior Essex, and the Environmental Sponsor, Dow Chemical. Attendees enjoyed some interactive activities at the Hall of Fame and had the opportunities to share more thoughts after the day and carry out further networking.




Day 3 – Conference Sessions
The third day of the conference had two focused topics, cabling solutions for electric vehicles and fiber application in the wireless world. Philip Radbourne, Integer Research led the breakfast brief on the trends in automotive cable demand. Increased use of high quality and high performance cables are widely expected thanks to the technology advancements in automotive electronic design. 

Cabling Solutions for Electric Vehicles
Daniel Winkler, VP, LEONI Cable gave a comprehensive overview on new developments in electric vehicle (EV) cable applications. Intelligent EV cables, with key features of time saving, convenience, easy handling and high flexibility, will contribute to technology advancements in electric vehicle charging infrastructure. Matt Herbers, Director of Business Development, IEWC presented distribution strategies for automotive wire and cable. Due to the nature of the North American cable industry, it is critical to build up a wide-reach distribution network to better serve the regional and international markets.

Delegates then heard from a group of industry experts, including Daniel Winkler, LEONI Cable, Brian Jacobs, Sales Director, Huber+Suhner North America and Richard Antic, VP, Champlain Cable, regarding the emerging challenges and opportunities of cable connections on future vehicles. The discussion focused on developing the necessary infrastructure required for the growth in EVs expected in the next decade. The speakers addressed the different options open for cable makers and the technology needed.

Fiber in the Wireless World
John George, Director, OFS Optical began the dedicated fiber optic session with a paper on new optical technologies and architectures enabling Fiber-to-the-Home (FTTH) and 5G networks. George suggested more optical fiber will be required in future FTTH and 5G networks. Robert Whitman, VP, Corning Optical Communications agreed with George’s conclusion and further illustrated a bigger picture of fiber use in wireline and wireless access networks. Large carriers’ FTTH and wireless deployments are expected to drive fiber optic demand globally, with the lead in the North American and Chinese markets.

J. Derrick Smith, Manager, AT&T Services then shared the carrier’s perspective on next generation indoor solutions and DAS deployment. Smith concluded that LTE indoors remains very important and will continue to evolve, while 5G network will play a key role in determining the technological and strategic developments in indoor networks. The session was completed by Bryce Bregen, Senior VP, Connectivity Wireless Solutions. Bregen went through key trends in future wireless networks and concluded that wireless carrier coordination with solution providers is the most critical to the success of any fiber-based DAS solution.

Advanced Cable North America 2019
Integer is already hard at work on the next Advanced Cable North America 2019 (ACNA 2019), which will be even bigger and better. Delegate, sponsor, and speaker feedback was incredibly positive and we are incorporating this feedback into our planning.

Visit www.integer-research.com/conferences for more information on ACNA 2019 and make sure to register early to take advantage of the early booking discounts.

Quotes and Demographics
“Great networking opportunity and environment to discuss industry movement and challenges”
Courtney Fretz, Global Marketing Director, Dow

“Well balanced, perfect organisation”

Robert Gaszyński, Chief Executive Officer, Tele-Fonika Cable Americas

“Insightful and great opportunity to network”
Andrew Free Man, Corporate Development Analyst, Southwire

Company type

 

Producers

46%

Raw Material Suppliers

20%

Consultancy

18%

Utilities

4%

Trade Associations

3%

Media

3%

Distributors

3%

Research institute

1%

 

Job Type

 

Senior General Management
(CEO, President, Director, etc.)

58%

BD | Sales | Trade
(Directors, Head of, Management etc.)

17%

Technical | R&D | Engineering | Product Specialist

9%

Marketing | Communications
(Directors, Head of, Management, etc)

8%

Analyst | Researcher

3%

Government | Association | Regulatory

3%

Other

1%

 

Region

 

North America

81%

Europe

14%

Asia

2%

Middle East

1%

Russia & CIS

1%

South America

1%

 



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