Sjogren Industries enters a new phase of modernization and growth in wire and cable tooling

Sjogren Industries is entering a new phase of development driven by investments in technology and digital infrastructure. Following the transition to new ownership and leadership, the company is reinforcing its long-standing position as a supplier of precision tooling and equipment for the wire and cable industry.

Technology-driven strategy under new leadership

Under the new leadership of President and CEO Tad Crawford, Sjogren Industries is restoring and strengthening its role as a technology-driven partner for wire and cable manufacturers.

“As the new President and CEO, I am committed to building on the company’s rich legacy while driving it forward with modern technology, improved product development, and a renewed dedication to our customers. We are investing in precision tooling solutions, automation, and faster response times to ensure we deliver the performance and partnership you expect from Sjogren,” Mr Crawford commented.

As part of this transformation, Sjogren has launched a redesigned corporate website, providing easier access to product information, quotation requests, and direct communication with the company’s technical and sales teams. The platform is intended to streamline customer engagement while offering clearer visibility into the company’s engineering capabilities.

In parallel, Sjogren has completed an upgrade of its cybersecurity infrastructure to strengthen data protection and communication security. This enhancement supports more reliable digital interactions with customers and partners, aligning with increasing cybersecurity expectations across industrial supply chains.

A comprehensive portfolio for wire and cable processing

Sjogren Industries designs and manufactures a broad range of wire and cable tooling and handling equipment for electrical, industrial, and specialty cable applications. Its product portfolio includes:

• wire and cable straighteners
• caterpillars and belt pullers
• cutters
• coilers, accumulators
• take-ups, payoffs
• and complete handling systems. 

In addition to standard equipment, the company provides custom-engineered tooling and application-specific solutions, supporting both new production lines and the modernization of existing installations. This approach allows wire and cable manufacturers to optimize productivity, reduce downtime, and maintain consistent quality across a wide range of conductor types and processing requirements.