Messe Düsseldorf launches the first ever “wire South America”

Messe Düsseldorf and Grupo Cipa launch new trade fair in Brazil. The first ever “wire South America” will take place from 8 – 10 October 2013. Messe Düsseldorf, well known as the organiser of international trade fairs for the wire, cable and tube sector – and its partner Grupo Cipa – have announced the launch of a new fair for the Brazilian market: The first ever wire South America will take place from 8 – 10 October 2013 in parallel with TUBOTECH at the Imigrantes Exposicoes Exhibition Centre in Sao Paulo. Messe Düsseldorf enjoys global standing as the organiser of wire and Tube, the world's leading trade fairs in the international wire, cable and tube sector held in Düsseldorf. Every two years, this combined event attracts more than 2,400 exhibitors and about 69,000 visitors to the city on the Rhine from around the world. Internationally, Messe Düsseldorf can look back on many years of experience in organising trade fairs for both industries in Dubai/United Arab Emirates, Bangkok/South-East Asia, Sao Paolo/Brazil, Shanghai/China, Mumbai/India and Moscow/Russia. Werner M. Dornscheidt, Chairman and CEO of Messe Düsseldorf GmbH, welcomes this new addition to the international trade fair programme. "We already contribute our expertise in organising high-tech trade fairs around the world. On the basis of WiCAB, which takes place from 4 – 6 October 2011 in Sao Paolo as part of TUBOTECH we, in cooperation with our partner Grupo Cipa, are developing wire South America as an independent fair tailored to meet the local needs in the region. For our customers this is a gateway to enable them to access the growth market of South America – at an economically ideal moment." The figures back up this claim, that the timing for the launch of this fair could not be better. For example, the Brazilian economy saw its strongest growth in 20 years, with growth rate of 7.5%, in 2010. For 2011, economists forecast a growth rate of a little less than 4%. Brazil is now the seventhlargest economy in the world (ahead of countries such as Spain, Italy, India and Russia, for example) and could catch up with the economic heavyweights such as the United Kingdom and France within the next three years. Brazil's annual exports increased by some 33.9% to reach $242.5 billion in the past twelve months. It is also now entering the implementation phase of infrastructure projects such as railways, ports, airports, power stations and hotels. Brazilian industry thus needs to invest in technology and innovation in order to be able to compete on the international export market. Grupo Cipa is responsible for supervising South American customers (contact Luis C. Carmo; Tel. ++55 11 5585 4357, [email protected]). Messe Düsseldorf is responsible for organisation relating to all other countries (contact Claudia Wiechert, Tel.: ++49/(0)211/45 60-7700, e-mail: [email protected]) or Ute Wynhoff (Tel.: ++49/(0)211/45 60-7779, e-mail: [email protected]) together with its representations located around the world.